About Us

About Tiger Lilly Creative Group

Creativity, Craftsmanship, and Branding That Works

Tiger Lilly Creative Group was built from a passion for design, craftsmanship, and helping businesses stand out.

With over 17 years of experience in the graphics and vehicle wrap industry, we specialize in creating branding that works in the real world. From vehicle wraps and fleet graphics to signage, apparel, decals, and marketing materials, our goal is simple: help businesses present themselves professionally and get noticed.

We believe strong branding is more than just a logo or a design. It’s how your business shows up everywhere — on the road, on your building, on your uniforms, and in the materials you give to customers.

That’s why we approach every project with the mindset of building a complete brand presence, not just producing a single product.

Wraps may be what we’re best known for, but our work extends across many forms of visual branding, helping businesses create a consistent and professional image across vehicles, signage, apparel, and marketing materials.

Experience You Can Trust

Tiger Lilly Creative Group brings nearly two decades of hands-on experience in the graphics and wrap industry.

Over the years we’ve had the opportunity to work with a wide variety of businesses including:

• contractors
• service companies
• small businesses
• local brands
• motorsports teams
• growing companies building their fleet presence

From a single work truck to full commercial fleets, we understand how important it is for businesses to present themselves in a way that builds trust with customers.

Every design decision we make is focused on one goal — creating visuals that are clear, bold, and professional.

Why Tiger Lilly Creative Group Was Started

Tiger Lilly Creative Group wasn’t started from a business plan sitting on a desk. It was started from something much more personal.

The company is named after our daughter, Lilly.

When Lilly came into our lives, she quickly became the heart of our family. In her very first days, we learned that she had a rare genetic condition known as a chromosome 6 deletion (6q15–22.31). That diagnosis introduced our family to a journey we never expected — one that has required patience, strength, and constant learning.

Through it all, Lilly has shown us what true resilience looks like. She faces challenges with a strength and determination far beyond her years, yet she continues to light up the room with her happiness and smile. To us, she is the perfect reminder that real strength and joy can exist side by side — a true warrior with a smile.

Because of Lilly’s diagnosis, the number 6 became something deeply meaningful to our family. It represents her story, her strength, and the journey our family has taken together.

That meaning is built directly into our brand.

If you look closely at the Tiger Lilly Creative Group logo, the G is intentionally shaped like the number 6. It’s a subtle detail, but it serves as a constant reminder of the inspiration behind this company and the strength that helped shape it.

Starting Tiger Lilly Creative Group was about building something meaningful — something that could support our family while creating something we could be proud of. A company built on creativity, hard work, and the belief that when you truly care about what you do, it shows in the results.

The same perseverance, heart, and resilience that Lilly shows every day continue to inspire the way we approach our work and the businesses we help bring to life.

Our Approach

Because of that story, Tiger Lilly Creative Group has always been about more than just producing graphics.

We approach every project with the same mindset that started the company — putting care, creativity, and pride into the work we do.

Many of the businesses we work with are family-owned companies, small business owners, and entrepreneurs building something meaningful for their own families. We understand that mindset because we’re doing the same thing.

Whether we’re designing a vehicle wrap, producing signage, or helping develop a brand identity, our goal is to help businesses present themselves professionally and stand out with confidence.

Tiger Lilly Creative Group exists to help businesses grow while staying true to the values that inspired it from the beginning: family, resilience, creativity, and pride in the work we do.

Meet the Owner

Tiger Lilly Creative Group is led by Micah Hendrix, a professional wrap installer and designer with over 17 years of experience in the graphics and vehicle wrap industry.

Throughout his career, Micah has worked on a wide range of projects — from custom vehicle wraps and motorsports graphics to commercial fleet branding and business signage.

His experience in both design and installation allows Tiger Lilly Creative Group to approach projects with a practical understanding of how graphics work not just visually, but also in real-world applications.

Micah believes that great branding should do more than look good — it should help businesses grow, build trust with customers, and represent their work with pride.

That mindset continues to shape the way Tiger Lilly Creative Group approaches every project.

Proudly Serving San Diego

Tiger Lilly Creative Group proudly works with businesses throughout San Diego County, including:

El Cajon
La Mesa
Santee
Lakeside
Chula Vista
National City
San Diego
North County

Whether you’re launching a new brand, updating your fleet graphics, or expanding your company’s visual identity, we’re here to help bring your ideas to life.

Build Your Brand With Tiger Lilly Creative Group

Tiger Lilly Creative Group was named after our daughter, but the purpose behind it is bigger than a name — it’s a daily reminder of why we work hard, why we care about the details, and why building something meaningful for our family and our community matters so much to us.